I found this paragraph in Alice Waters’ new book “The Art of Simple Food.” She has such a lovely way of viewing the way she buys food, but I was struck by how she could just as easily be describing art produced through the subscription method. Just replace ‘farmers’ with ‘artists’ and you might not be too far from a vision of a future art world.
“When I started shopping at farmers’ markets, one of the best things about the experience was meeting farmers and learning from them – and influencing them, too, by asking if they could grow vegetables and fruits that has almost disappeared from commerce. After years of this weekly connection, I realized that I had become dependent on a family of friends – and they were dependent on me. By choosing to buy food grown locally and sustainably, in ways that are healthy and humane, I had woven myself into a community that cares about the same things. As a community, we share not only a commitment to protect our natural resources, but an appreciation for the value of food itself, a love for its taste and beauty and the deep pleasure it can bring by connection us to time and place, the seasons, and the cycle of nature.”
-Alice Waters